Winning 2028

Here are two ideas about helping Democrats do better in the upcoming elections of 2026 and 2028.

INTRODUCTION

First, I'll try my best to consider the abomination that is trump, without venting. It's a big ask.

His decisions seem to come from a robot and/or an algorithm:

Step 1: Immediate profits for me, yes or no?

Step 2: Help Putin, yes or no?

Step 3: Help my family, yes or no?

That's it - there are no further steps. 

Everything else can be manipulated to serve those ends, whether or not that includes people's lives, morality, others' emotions, laws, obligations, etc. ad infinitum

SUGGESTED MESSAGE STRATEGY

Some past actions suggest that Democrats assume decent policies are enough to win an election. Biden had great policies. But, policies alone are not sufficient to win elections because we live in a media saturated environment. Any idea without constant repetition does not exist. 

Further, the medium is the message. Voters assume that any idea coming from a traditional source is simply a part of the established system that has not made many lives better. 

Many voters cannot connect an economic policy to their problems with high prices, health coverage or poor incomes. 

Democrats must explain in simple direct language how each specific or proposed future policy and/or action will be felt at the kitchen table. It will be repetitive and perhaps even boring, but it will be oxygen to voters.

Then we have to explain how Billionaires will act to prevent or reverse any Democrat act or policy. Then, we discuss what the Billionaires actually did to block our goals and how their action hurt voters at the kitchen table. 

We should do this for every law we propose and for every regulation we want. 

SUGGESTED MESSENGER STRATEGY

We want to create a voice similar to the various conservative social media personalities. The voice should be outside the mainstream media and engage with the same people he appeals to. The actual voice might be a James Carville style populist. 

He will talk about Democrat policies and their effects on kitchen table issues for at least half a day, seven days a week. The consistency will build voter understanding of the issues we address with both proposed and actual policies. And, it will also build understanding of the people who prevent those policies from succeeding.